INTERACTIVE DESIGN - PROJECT 1

18.04.19 - (Week  3 - )
Catherine Starlie (0336261)
Interactive Design
Project 1


LECTURES

Lecture 3: Introduction to the Web
18.04.19 - 25.04.19 (Week 3 - Week 4)




INSTRUCTIONS





PROJECTS

Static Landing Page

18.04.19 (Week 3)

We were told to do a landing page based on our interest or hobby.

Since I like to draw, I chose art supplies store. I started by sketching some ideas that I had.

Fig 1.1 Ideas of Landing Page
Fig 1.2 First Attempt on Designing a Landing Page
25.04.19 (Week 4)

After getting feedback from Mr. Shamsul, I tried to search some reference.

Fig 1.3 https://bigcatcreative.com

Fig 1.5 Second Attempt of Landing Page

The difference between those two are only the images on the first and the last one.

Fig 1.6 Third Attempt of Landing Page

FEEDBACK

18.04.19 (Week 3)

Mr. Shamsul said that instead of making art supplies website, why not made a particular art supplies like crayons and so on which could make the website unique and different from other website.

25.04.19 (Week 4)

Mr. Shamsul said my font size was too big and somehow it looked poor, it would be better if there's something on the picture of the landing page like text or anything else. He suggested me to do research more.


REFLECTIONS

EXPERIENCES

18.04.19 (Week 3)

It's kind of cool to make our own landing page but at the same time, it also confusing.

25.04.19 (Week 4)

I somehow liked my design but I still lacked of many things.

OBSERVATIONS

18.04.19 (Week 3)

Everyone had different ideas of their own landing page.

25.04.19 (Week 4)

There are so many different kind of layouts for the landing page out there, even I never saw some of it.

FINDINGS

18.04.19 (Week 3)

There are many ideas that came across my mind but still, too simple.

25.04.19 (Week 4)

Some website had the same layouts, while the other improved it which made it different than the other.


FURTHER READINGS

Landing Page Optimization: The Definitive Guide to Testing and Turning for Conversions by Tim Ash, Rich Page, and Maura Ginty.




When we thought that why nobody did or did not respond to our website, then actually it was our mistake because sometimes people ignore the customer or substitute opinion on it. Their actions made us improve our appeal for the page.

There are 3 things that made a website or landing page ideal which were:

1. A High Volume of Traffic: With high volume of traffic, statistic analysis allows us to find verifiably better landing page. Without any traffic, we risk our that are not representative enough of your true audience.

2. Accurate Tracking Tools: Reports tell us the source of the visitors, the page they most visit, their  path through our website, the time that they spent, and wether we persuaded them to act and return in a future.

3. Ability to Easily Make Content Changes: The content can be changed to show many variations of the same landing pages and can be customized based on the source of the traffic.

Reference List: Landing Page Optimization: The Definitive Guide to Testing and Turning for Conversions. https://books.google.com.my/books?hl=en&lr=&id=pnL4JRg7z1cC&oi=fnd&pg=PT8&dq=designing+a+landing+page&ots=XsKWrdBSqm&sig=Lh4mRoM38Pjk-ztmtjx5Bby_DIc&redir_esc=y#v=onepage&q=designing%20a%20landing%20page&f=false


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